Publications

By Lord Ashcroft

American public opinion midway through Trump’s (first?) term – and the race to 2020.

By Michael Ashcroft

The start of 2019 is midway between the last presidential inauguration and the next – but will it also prove the halfway point in Donald Trump’s presidency?

Following up Hopes and Fears, which set out in compelling detail why America sent Trump to the White House, Half-Time! brings together two years of groundbreaking research, exploring what the voters make of the President’s agenda and character, how they see the issues at stake and – with voices at the far ends of the political spectrum set to dominate the debate – how they are lining up for the 2020 election.

• Paperback, 96 pages
• ISBN: 9781785904974
• Published 29 January 2019

• eBook
• ISBN: 9781785904981
• Published 29 January 2019

Available to order now

By lordashcroft.com

An Examination of Britain’s Modern-Day Defence Capability.

By Michael Ashcroft and Isabel Oakeshott.

Britain is at a crossroads. As we leave the EU, we face a great challenge and also the opportunity to forge a new identity in an increasingly uncertain world. Our Armed Forces will be critical to our power and prosperity. (more…)

By Lord Ashcroft

In late 2012 Lord Ashcroft was appointed the Prime Minister’s Special Representative on Veterans’ Transition. At that time the apparent plight of Service Leavers was much discussed in the media, highlighted by some charities and of concern in government. Lord Ashcroft’s interest in the Forces and their charities, military history and courage provided the background to the appointment, and he was in a position to bring a completely independent approach as he held no candle for any particular body.

To give the appointment real meaning Lord Ashcroft decided to conduct a detailed review of the transition of Service personnel into civilian life, setting up a small team which, over the course of a year, met every organisation that had a stake in this field, conducted further surveys and held discussions with government departments. The result was The Veterans’ Transition Review, published in February 2014. It set out some 43 substantial recommendations of which the government agreed to implement 40; two of the others could be achieved in a different way and the third, concerning Northern Ireland, remains unresolved. In agreement with Oliver Letwin, who was leading and coordinating the government’s effort, Lord Ashcroft said he would publish follow-up reports annually to monitor progress.

This is the third annual follow up report to The Veterans’ Transition Review.

Download the full report here.

Read the research summary to this report.

Visit VeteransTransition.co.uk for more information

By Lord Ashcroft

The 2017 general election was supposed to be a walkover for the Conservative Party – but the voters had other ideas. In The Lost Majority, Lord Ashcroft draws on his unique research to explain why the thumping victory the Tories expected never happened: what real voters made of the campaign, why Britain refused Theresa May’s appeal for a clear mandate to negotiate Brexit, where the party stands after more than a decade of ‘modernisation’ – and the Tories’ mammoth task of building a winning coalition when 13 million votes is not enough for victory.

To purchase ‘The Lost Majority’ click here

By lordashcroft.com

Donald Trump’s election as President of the United States confounded the pundits and crowned a year of political surprises.

In Hopes And Fears, Lord Ashcroft sets out in compelling detail why America sent Trump to the White House. (more…)

By Lord Ashcroft

In late 2012 Lord Ashcroft was appointed the Prime Minister’s Special Representative on Veterans’ Transition. At that time the apparent plight of Service Leavers was much discussed in the media, highlighted by some charities and of concern in government. Lord Ashcroft’s interest in the Forces and their charities, military history and courage provided the background to the appointment, and he was in a position to bring a completely independent approach as he held no candle for any particular body.

To give the appointment real meaning Lord Ashcroft decided to conduct a detailed review of the transition of Service personnel into civilian life, setting up a small team which, over the course of a year, met every organisation that had a stake in this field, conducted further surveys and held discussions with government departments. The result was The Veterans’ Transition Review, published in February 2014. It set out some 43 substantial recommendations of which the government agreed to implement 40; two of the others could be achieved in a different way and the third, concerning Northern Ireland, remains unresolved. In agreement with Oliver Letwin, who was leading and coordinating the government’s effort, Lord Ashcroft said he would publish follow-up reports annually to monitor progress.

This is the second annual follow up report to The Veterans’ Transition Review.

Download the full report here.

Read the research summary to this report.

Visit VeteransTransition.co.uk for more information

By Lord Ashcroft

THE VICTORIA CROSS is Britain and the Commonwealth’s most prestigious gallantry medal for courage in the face of the enemy. It has been bestowed upon 1,355 heroic individuals from all walks of life since its creation during the Crimean War.

Lord Ashcroft, who has been fascinated with bravery since he was a young boy, owns over 200 VCs, by far the largest collection of its kind in the world. Following on from the bestselling Victoria Cross Heroes, first published in 2006 to mark the 150th anniversary of the award, Victoria Cross Heroes: Volume II gives extraordinary accounts of the bravery behind the newest additions to Lord Ashcroft’s VC collection – those decorations purchased in the last decade.

With sixty action-packed stories of courageous soldiers, sailors and airmen from a range of global conflicts including the Indian Mutiny of 1857–58, the Second Anglo-Boer War of 1899–1902 and the First and Second World Wars, this book is a powerful testament to the strength of the human spirit and a worthy tribute to the servicemen who earned the Victoria Cross. Their inspirational deeds of valour and self-sacrifice should be championed and never forgotten.

Foreword by Lance-Sergeant Johnson Beharry VC

• Hardback, 400 pages
• ISBN: 9781785900976
• 8 November 2016

• Paperback, 400 pages
• ISBN: 9781785902482
• 9 November 2017

To purchase ‘Victoria Cross Heroes: Volume II’ click here

By Lord Ashcroft

The UK’s vote to leave the European Union shocked the world – not to mention many people in Britain. What it revealed about our country is at least as significant for the future of politics as Brexit itself.

Drawing on more than two years of intensive research by Lord Ashcroft Polls, Well, You Did Ask… explains how voters came to make the most momentous political decision of our time (more…)

By Lord Ashcroft

The unauthorised biography of David Cameron.

After a decade as Conservative Party leader, David Cameron remains an enigma to those outside his tight-knit inner circle. This authoritative biography of Britain’s youngest Prime Minister for nearly 200 years provides a fascinating insight into the man only those closest to him know. Based on hundreds of interviews, with everyone from Westminster insiders to intimate friends, this book reveals the real David Cameron.

What are his greatest strengths and his biggest weaknesses? How did he reach the top, first in the party and then as the leader of the UK’s first coalition government since the Second World War? How did he deal with everything from political triumph to personal tragedy? This unauthorised biography answers all these questions and more.

From Eton to Oxford, through gap-year adventures in Russia to his early days as a party apparatchik and his stint as a PR man, the book scrutinises Cameron’s journey to the premiership – and his record as the most powerful man in the land.

Co-authored by Lord Ashcroft, the former deputy chairman of the Tory Party and respected pollster, and Isabel Oakeshott, the award-winning political journalist, this is unquestionably the most hotly anticipated political book of the year.

Hardback, 608 pages
ISBN: 9781849549141
Release date 05 October 2015

Paperback, 656 pages
ISBN: 9781785900228
Release date 29 September 2016

Order the book here

By Lord Ashcroft

The 2015 Election Campaign Through The Eyes Of The Voters.

From January until the election, Lord Ashcroft Polls conducted weekly focus groups from Cornwall to Scotland to find out whether the parties’ (more…)