“He’s just a troublemaker” “He doesn’t chase things to the finish line” “He desperately wants you to think he’s one of us”

  • 7 June, 2024
  • Politics
  • Polling

My focus groups in Nuneaton and Stoke.

My campaign focus groups this week were with voters from Nuneaton, held by the Conservatives since 2010, and Stoke-on-Trent South, captured by the Tories in 2017 and potentially fertile territory for Reform UK. They were conducted after the leaders’ TV debate, but before the D-Day debacle. All our participants voted Conservative in 2019 but put their chances of doing so again on 4 July somewhere between 3 and 5 out of 10: the people the Tories will need to bring back if they are to shore up their position before election day, according to my polls.

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