Which story dominated the last days – and does it matter who wins? My final campaign poll

  • 3 July, 2024
  • Politics
  • Polling

The betting scandal continues to dominate people’s recall of election stories in the days leading up to the election, according to my final round of campaign polling. Only a quarter think that if a Labour government is elected today it will be ejected at the next election – but likely Labour voters are more pessimistic than optimistic about the future of Britain.

What have people noticed?

Stories about Conservatives betting on the date of the election once again topped the list of campaign-related news events recalled by our respondents. The issue was named by twice as many people as racist remarks by Reform UK campaigners, the second most recalled story of the week.

Read more
Related Stories