Lord Ashcroft has written and published a number of influential political pamphlets and research papers over the years. They include What Future For Labour?; What Future For The Liberal Democrats? (2010); Crime, Punishment & The People; Project Blueprint; The Leadership Factor; It’s Not You, It’s Them (2011); Degrees of Separation; The Armed Forces & Society; Blue Collar Tories; Project Red Alert; They’re Thinking What We’re Thinking: Understanding The UKIP Temptation (2012); What Are The Liberal Democrats For?; Marginal Territory; Are You Serious: Boris, The Tories And The Voters; and Small Island: Public Opinion And The Politics Of Immigration (2013).